2021

In 2017, Direct-to-Consumer (D2C) e-commerce sales reached $14.28 billion in the U.S. alone. In 2020, those sales had nearly reached $18 billion. D2C sales are projected, in 2021, to top $21 billion. If your brand isn’t yet selling directly to consumers, it’s probably time to start thinking about it. If you have been, you might […]

How to get traction with medical device marketing Medical device manufacturers face a unique and challenging product development life cycle – completed products must be fully tested and approved long before the device can be made available for sale. At the same time, the demand for more and more effective medical devices is increasing. The

Magento, Shopify, and Woocommerce collectively own more than half of the market for e-commerce software. The platforms offer varying features and functionalities, and they come with considerably different costs — but it’s not a matter of determining which platform is best. Whether you are starting a new online store or migrating an existing shop to

A Request for Proposal – or RFP – can be a useful tool when looking for an agency or partner to help with your website project. Some organizations require an RFP process to find vendors. Others choose to use it to help them better understand the project internally and allow web design and development agencies

  Our Speakers Michael White MashTank, Managing Partner Michael consults with companies to diagnose and fix the root causes of underperformance. He works at client sites all over the world, and from his home office in Philadelphia. Dawn Kuczwara Curotec & Freelance Writer, Director of Communication Dawn is a former executive with 17+ years of

When it comes to 2D graphics, there are many different formats. But all of those formats fall into two general types of image files – Vector graphics and Raster images. Each type has specific characteristics that make it ideal for certain uses. At the same time, the limitations of each of these image types make

Let’s be honest – the term “disruptor” is bordering on becoming an overused buzzword. In fact, some would argue that it crossed that line some time ago, the same way “hack” did. It’s a concept that has started to lose meaning thanks to the flood of use and in some cases misuse. The original concept,