Custom MarTech Development for Revenue Growth

Create marketing platforms designed to capture valuable customer data and deliver measurable revenue growth.

👋 Talk to a marketing tech expert.

Trusted and top rated tech team

Enterprise MarTech software and integration

Scattered data, manual campaigns, and disconnected customer touchpoints limit growth. Curotec creates custom marketing applications to centralize data, automate workflows, and deliver real-time insights that drive revenue.

Our capabilities include:

Customer data platform development
Marketing automation workflow creation
Campaign performance tracking systems
Lead scoring and attribution modeling
Multi-channel customer journey mapping
Revenue analytics and reporting dashboards

Who we support

From startup MarTech applications to enterprise marketing platforms, we build solutions that streamline marketing operations and deliver measurable business results.

Marketing-First Businesses

Your competitive edge relies on great customer experience and data-driven campaigns. Custom marketing solutions cut acquisition costs and boost lifetime value with personalized data insights.

Growth-Stage SaaS Companies

Your marketing team struggles with manual processes and scattered data as you grow. Our platforms automate workflows and deliver unified customer insights without disrupting operations.

Enterprise Marketing Organizations

Complex customer journeys and multiple touchpoints create data silos that harm campaign performance. Marketing automation centralizes data and enables scalable personalized marketing.

Ways to engage

We offer a wide range of engagement models to meet our clients’ needs. From hourly consultation to fully managed solutions, our engagement models are designed to be flexible and customizable.

Staff Augmentation

Get access to on-demand product and engineering team talent that gives your company the flexibility to scale up and down as business needs ebb and flow.

Retainer Services

Retainers are perfect for companies that have a fully built product in maintenance mode. We'll give you peace of mind by keeping your software running, secure, and up to date.

Project Engagement

Project-based contracts that can range from small-scale audit and strategy sessions to more intricate replatforming or build from scratch initiatives.

We'll spec out a custom engagement model for you

Invested in creating success and defining new standards

At Curotec, we do more than deliver cutting-edge solutions — we build lasting partnerships. It’s the trust and collaboration we foster with our clients that make CEOs, CTOs, and CMOs consistently choose Curotec as their go-to partner.

Helping a Series B SaaS company refine and scale their product efficiently

Why choose Curotec for MarTech development?

We build marketing applications that integrate with your existing marketing stack without needing system overhauls. Our process focuses on scalability, clear data ownership, and ROI tracking to show real business impact from day one.

1 Extraordinary people, exceptional outcomes

Our outstanding team represents our greatest asset. With business acumen, we translate objectives into solutions. Intellectual agility drives efficient software development problem-solving. Superior communication ensures seamless teamwork integration.

2 Deep technical expertise

We don’t claim to be experts in every framework and language. Instead, we focus on the tech ecosystems in which we excel, selecting engagements that align with our competencies for optimal results. Moreover, we offer pre-developed components and scaffolding to save you time and money.

3 Balancing innovation with practicality

We stay ahead of industry trends and innovations, avoiding the hype of every new technology fad. Focusing on innovations with real commercial potential, we guide you through the ever-changing tech landscape, helping you embrace proven technologies and cutting-edge advancements.

4 Flexibility in our approach

We offer a range of flexible working arrangements to meet your specific needs. Whether you prefer our end-to-end project delivery, embedding our experts within your teams, or consulting and retainer options, we have a solution designed to suit you.

MarTech solutions we build

Customer Data Platforms

Consolidate customer data from every touchpoint into a unified source of truth, enabling highly personalized and impactful campaigns.

Marketing Automation Systems

Streamline your marketing efforts by automating repetitive tasks and nurturing leads with tailored workflows designed around customer behavior.

Campaign Analytics & Attribution

Monitor campaign performance across every channel and pinpoint the marketing strategies that truly generate revenue.

Lead Scoring & Management

Automatically score and prioritize leads based on engagement and fit criteria that align with your sales process.

Email Marketing Platforms

Create targeted email campaigns with advanced segmentation and A/B testing capabilities that improve open rates and conversions.

Customer Journey Orchestration

Streamline and automate customer experiences across every touchpoint to seamlessly guide prospects through your sales funnel.

MarTech implementation platforms and integrations

Data Integration & APIs

Our approach connects MarTech applications to business systems without data migration or workflow disruptions.

Salesforce & HubSpot APIs – Direct connectivity to CRM platforms for real-time lead data synchronization and campaign attribution tracking.
Google Analytics & Adobe Analytics – Web analytics integration for comprehensive customer journey tracking and conversion measurement across all touchpoints.
Zapier & Microsoft Power Automate – Workflow automation tools that connect marketing applications with business systems for seamless data flow.
REST & GraphQL APIs – Custom API development for connecting proprietary systems with marketing platforms and enabling real-time data exchange.
Database Connectors – Direct integration with PostgreSQL, MySQL, and SQL Server for customer data synchronization and campaign personalization.
Webhook & Event Streaming – Real-time data processing using Apache Kafka and custom webhooks for immediate campaign triggers and lead scoring updates.

Marketing Automation Platforms

Scaling campaigns while maintaining personalized customer experiences requires enterprise marketing platforms.

Marketo & Pardot – Enterprise marketing automation platforms with advanced lead nurturing, scoring algorithms, and B2B campaign management capabilities.
Mailchimp & Constant Contact – Email marketing platforms with automated drip campaigns, audience segmentation, and A/B testing for conversion optimization.
ActiveCampaign & Klaviyo – Customer experience automation with behavioral triggers, personalized messaging, and ecommerce integration for revenue tracking.
Workflow Builders – Custom automation engines using Node.js and Python for complex multi-step campaigns and cross-platform trigger management.
Campaign Orchestration Tools – Multi-channel campaign management using Adobe Campaign and custom orchestration layers for coordinated messaging.
Personalization Engines – Dynamic content systems using machine learning algorithms for individualized messaging and product recommendations.

Analytics & Reporting Tools

Effective measurement begins with analytics platforms that provide clear ROI attribution and performance tracking across all marketing channels.

Google Analytics 4 & Adobe Analytics – Advanced web analytics with custom event tracking, conversion funnels, and multi-touch attribution modeling for revenue measurement.
Mixpanel & Amplitude – Product analytics platforms for user behavior tracking, cohort analysis, and feature engagement measurement across digital touchpoints.
Tableau & Power BI – Business intelligence platforms for marketing dashboard creation, campaign performance visualization, and executive reporting.
Custom Analytics Dashboards – Real-time reporting systems using React and D3.js for marketing KPI tracking and automated performance alerts.
Attribution Modeling Tools – Multi-touch attribution systems using machine learning algorithms to identify high-performing marketing channels and optimize budget allocation.
Revenue Tracking Systems – Custom analytics platforms that connect marketing activities to actual revenue outcomes with customer lifetime value calculations.

Customer Data Management

Curotec develops MarTech apps on scalable cloud infrastructure with enterprise-grade security to protect data and ensure reliable campaigns.

Segment & Twilio Engage – Customer data platforms for real-time data collection, audience segmentation, and cross-channel activation with privacy compliance features.
Snowflake & Amazon Redshift – Data warehouse solutions for large-scale customer data storage, processing, and analytics with enterprise security and governance controls.
Apache Airflow & dbt – Data pipeline orchestration and transformation tools for automated customer data processing and quality assurance workflows.
Customer Profile APIs – Custom identity resolution systems using Python and machine learning for unified customer views across multiple data sources.
Privacy & Compliance Tools – GDPR and CCPA compliance frameworks with automated consent management and data subject request processing capabilities.
Real-Time Data Streaming – Apache Kafka and Redis implementation for instant customer data updates and real-time personalization across marketing channels.

Campaign Deployment & Testing

Optimizing campaign performance needs advanced testing and deployment systems to ensure consistent delivery across channels.

A/B Testing Platforms – Optimizely and VWO integration for multivariate campaign testing with statistical significance tracking and automated winner selection.
Email Delivery Services – SendGrid and Amazon SES implementation for high-volume email campaigns with deliverability monitoring and reputation management.
Social Media APIs – Facebook Marketing API and LinkedIn Campaign Manager integration for automated social media campaign deployment and performance tracking.
Campaign Scheduling Tools – Custom deployment systems using cron jobs and cloud functions for time-based campaign launches across global time zones.
Multi-Channel Orchestration – Campaign management platforms that coordinate messaging across email, SMS, push notifications, and social media channels simultaneously.
Performance Monitoring – Real-time campaign tracking with automated alerts for delivery issues, conversion drops, and budget threshold monitoring.

Cloud Infrastructure & Security

We build marketing apps on secure, scalable cloud infrastructure to protect data and ensure reliable campaign delivery.

AWS & Microsoft Azure – Cloud platforms with auto-scaling capabilities, global CDN distribution, and enterprise security compliance for high-availability marketing applications.
Docker & Kubernetes – Containerized deployment systems for marketing platforms with automatic scaling, load balancing, and zero-downtime updates.
Redis & ElastiCache – In-memory caching solutions for real-time customer data access and campaign personalization with sub-millisecond response times.
SSL/TLS & Data Encryption – End-to-end encryption implementation for customer data protection with certificate management and secure API communications.
Monitoring & Alerting – DataDog and New Relic integration for application performance monitoring, error tracking, and automated incident response systems.
Backup & Disaster Recovery – Automated data backup systems with point-in-time recovery and geographic redundancy for business continuity assurance.

Ready to have a conversation?

We’re here to discuss how we can partner, sharing our knowledge and experience for your product development needs. Get started driving your business forward.