Custom Web API Development
Custom API Development
An API, or application programming interface, is a web based application that allows other software applications to communicate via requests and responses(typically using HTTP). API’s are most useful in situations where a product has a single back-end, but multiple user interfaces to support. For example, a cross platform service could have an Android, iOS, and web based interface for users to interact with and each of those applications need to communicate with a single back-end endpoint using an API. Just about every powerful app or web-based product out there today has some form of back-end or public facing API that is integral to the functionality and performance of the product.
API and System Integration
Business system integration can be a huge time saver for many employees in their day to day jobs and can ultimately save a business thousands of dollars in wasted employee time. For example, if your company has forms on your website for contact, applications, support, sales, etc, those submissions can often be directly sent to other services such as Authorize.net, MailChimp, Constant Contact, Salesforce, Hubspot, Google Apps and more! By directly integrating your web forms to your other back office software you can save valuable employee time. In addition to web forms, there are many other interesting use cases we have seen where business system integration has maximized the efficiency of a business.
REST/JSON API Development